Tipperary Tourism Brochure Is Launched

Business & Finance - Tourism

Monday, 18 October 2010 08:59

Written by Noel Cotter

A new special breaks brochure promoting the tourism offering in Co. Tipperary was launched today by local B&B operators in the area.

The new brochure covering the Thurles/Holycross/Templemore area has been produced under the EU CANTATA 2 programme, a three year EU project being managed by Shannon Development the tourism and development authority for the Shannon Region.

Commenting on the new brochure, Bernie Leonard, Shannon Development Tourism Officer for North Tipperary said: “Shannon Development is delighted to be involved in this new tourism initiative which will help add to the attractiveness of the Thurles/Holycross/Templemore area as a holiday destination. The brochure highlights details of participating B&Bs and local attractions, with a strong emphasis on value for money holiday packages.”

Ms. Leonard added: “The aim of the CANTATA 2 project is to help B&B’s in counties Clare, Limerick and North Tipperary to develop a unique product offering that will assist them in competing more effectively for tourism business. A total of 15 independent B&B operators, five from each county, are involved in the project with Shannon Development and Clare, Limerick and North Tipperary County Councils. Four other countries Spain, France, Portugal, and Wales are also participating in the project. The project will hopefully lead to international networking opportunities for the B&B sector in the Region.”

Three networks of independent B&B operators in Thurles/Holycross/Templemore North Tipperary; East Clare and the Estuary Area Limerick have been established as part of the CANTATA 2 project.

Each network operates independently coming together for joint promotion and special seminars.  As well as the new tourism brochure for Co. Tipperary, Shannon Development has been working with B&B operators to devise a new website for all three locations which can be viewed at www.cantata2.ie.

The new tourism brochure for Thurles/Holycross/Templemore is available free of charge from Shannon Development Tourist Offices throughout the Shannon Region, or can be downloaded from the website www.cantata2.ie.